Brihanmumbai Electric Supply and Transport Undertaking (BEST) has proposed to call bids for the display of advertisements on its bus Q shelters and designer bus stop poles in three lots - Eastern Suburbs, Western Suburbs and City - in Brihan Mumbai for a 10 year period (2010-20). The reserved display charges for the Eastern Suburb shelters and poles are Rs 23.98 crore; while that of the Western Suburbs is Rs 56.76 crore and the City is Rs 17.98 crore, making it a total of about Rs 99 crore. BEST also expects an earnest money deposit (EMD) of Rs 25 lakh from those participating in the bid.
Anil Aggarwal, head, Mumbai, Pioneer Publicity (another media owner that has built and has rights to some BEST shelters), says, \"Of course, such long term tenders make more sense. Regarding this tender, we haven\'t decided if we will participate yet.\" The company already has rights to129 shelters and has constructed about 85 of these already. Approximately 700-800 shelters are up for bid in this tender
Anil Aggarwal, head, Mumbai, Pioneer Publicity (another media owner that has built and has rights to some BEST shelters), says, \"Of course, such long term tenders make more sense. Regarding this tender, we haven\'t decided if we will participate yet.\" The company already has rights to129 shelters and has constructed about 85 of these already. Approximately 700-800 shelters are up for bid in this tender